{"id":1136,"date":"2017-07-13T09:34:27","date_gmt":"2017-07-13T09:34:27","guid":{"rendered":"http:\/\/crmtiger.com\/blog\/?p=1136"},"modified":"2021-03-09T07:43:39","modified_gmt":"2021-03-09T07:43:39","slug":"sales-process-automation-using-crm","status":"publish","type":"post","link":"https:\/\/crmtiger.com\/blog\/sales-process-automation-using-crm\/","title":{"rendered":"Sales Process Automation using CRM"},"content":{"rendered":"<p>\u201cSize matters. 91% of companies with more than 11 employees use a CRM system, compared with 50% of companies employing fewer than 10 people.\u201d<br \/>\n<!--more--><br \/>\n\u201c15% of organizations have replaced all or most of their on-premise customer service applications with software-as-a-service solutions, while 24% use SaaS to complement their existing solutions.\u201d<\/p>\n<p>The sales process is seldom linear.<br \/>\nIt starts with<\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> prospect call<br \/>\nand ends with<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> payment collection or<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> negative reply.<\/li>\n<\/ul>\n<p>Although industry specific conversion processes differ, there exists common elements.<br \/>\nCRM software well establishes and collaborates these general elements.<\/p>\n<p>On top of this, vertical CRMs are also available which are aimed to accommodate all data points for unique industry\/sector needs.<\/p>\n<p>While salespeople have<\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> different approach<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> methodology and<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> scripts,<\/li>\n<\/ul>\n<p>CRM defines simple data collection.<\/p>\n<p>CRM system gives the ability to dynamically update or change sales data.<\/p>\n<p>However, in this article, we do not want to list down advantages of CRM one by one.<\/p>\n<p>We will take a quick look on how you can automate lead conversion process by using any proficient CRM system.<br \/>\n<a href=\"https:\/\/crmtiger.com\/contact-us.html?utm_source=blog-nm&amp;utm_medium=crmtiger-nm&amp;utm_campaign=del-module-vtiger-nm\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"160\" class=\"alignnone size-medium wp-image-2316\" src=\"https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger.jpg\" alt=\"\" srcset=\"https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger.jpg 650w, https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger-300x74.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><\/p>\n<h4 style=\"color: #00acef;\"><span style=\"text-decoration: underline;\"><strong>Sales automation: Process &amp; Tasks<\/strong><\/span><\/h4>\n<p>Side by side, we shall illustrate implementation of each point by real estate industry CRM example so that it becomes \u201creal world\u201d.<\/p>\n<h4 style=\"color: #00acef;\"><span style=\"text-decoration: underline;\">1. E-mail product details to prospect:<br \/>\n<\/span><\/h4>\n<p>As visitor<\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> signs up your website &amp;<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> clicks through various parts of site,<\/li>\n<\/ul>\n<p>you come to know what products and services he\/she browsed.<\/p>\n<p>Therefore, in accordance with his interest and budget, you can configure CRM so that it will send details of saved things on his email id.<\/p>\n<p>Of course, website has to have filters in the first place.<\/p>\n<p>Then only CRM comes to know visitor\u2019s choices like<\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> max range<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> min range<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> commercial \/ residential property<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> region<\/li>\n<\/ul>\n<p>etc. &#8211;in our case i.e. Property CRM.<br \/>\nThis way, property broker does not have to personally or virtually meet prospect to give depth information about specific building.<br \/>\nTry to<\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> keep sign up form minimized or<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> allow visitor to log in with Google or Facebook.<\/li>\n<\/ul>\n<p>Otherwise this technique will not work.<\/p>\n<h4 style=\"color: #00acef;\"><span style=\"text-decoration: underline;\">2. Greet user on mobile:<\/span><\/h4>\n<p>Configure CRM to send SMS as soon as new user signs up on<br \/>\nyour business website.<\/p>\n<p>You can set appropriate SMS template from time to time.<br \/>\nLike when you allow seasonal discount for certain products that visitor viewed.<\/p>\n<p>Greeting user is an action which indicates that<\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> business vendor is equally interested to sell and<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> has concern for client satisfaction.<\/li>\n<\/ul>\n<p>Also, messages should be personalized with name, persona etc.<\/p>\n<p>In SMS content, you should not create an impression that visitor is just one of many hundred customers of your vastly spread business environment.<\/p>\n<p>In case of property CRM, settings can be adjusted to send address of particular land or building he\/she viewed.<\/p>\n<p>It is much help.<\/p>\n<p>From anytime onwards, he would NOT need internet connection to see that amenity again.<\/p>\n<h4 style=\"color: #00acef;\"><span style=\"text-decoration: underline;\">3. Use GPS on CRM app to arrange in person meeting\/follow up:<\/span><\/h4>\n<p>Until now, you have collected leads data by storing it in CRM rather in individual notepad files or in disparate sources.<\/p>\n<p>This step is to stop surfing and start targeting.<\/p>\n<p>GPS enabled CRM app can lead you or your representative to a prospect\u2019s door. Details of buyers is known by CRM software as well.<\/p>\n<p>And who needs a sales call or email when face-to-face meeting is possible?<\/p>\n<p>You should check that Google map is well integrated in CRM system and that it is working.<\/p>\n<p>In case of property CRM, site visit would be perfect activity to arrange as application of this point.<\/p>\n<p>As a step of sales automation process, CRM scheduler is used to send reminders and notification mails to prospects.<\/p>\n<p>This essentially consists of form which stimulates prospects to fill in response so that property agent is received alert of site visit on specific date, day and time.<\/p>\n<h4 style=\"color: #00acef;\"><span style=\"text-decoration: underline;\">4. Receive payment from a variety of gateways and generate invoice:<\/span><\/h4>\n<p>This step may not be fully automated depending on type of products\/services.<\/p>\n<p>For instance, there is usually little addition of various amounts like tax or maintenance charges once a broker fixes deal for selling of an apartment.<\/p>\n<p>But this does NOT happen in case of standard electronic goods.<\/p>\n<p>Once final price is decided and order is placed, you can generate tailored invoice simply from contacts console of CRM, with 1 click.<\/p>\n<p>If you have to interrupt manually to complete it or make it error-free, it is NOT good CRM software.<\/p>\n<p>As bank account is credited and you see that&#8211; again from within CRM only, rule can be created to mail invoice and billing information to your customer, automatically.<\/p>\n<h4 style=\"color: #00acef;\"><span style=\"text-decoration: underline;\">5. Automate after-sales support:<\/span><\/h4>\n<p>Modular CRM packages are packed with trouble ticket management system that allows a business owner to prioritize and resolve queries of existing client base.<\/p>\n<p>That\u2019s it.<\/p>\n<p>Your backoffice and marketing departments are with you in your handheld device, no matter where you are in the world.<\/p>\n<p>What is appreciated is little good internet connection that accesses database behind the application faster.<\/p>\n<p>Hope this discussion proved worthy for you and your business.<\/p>\n<p><strong>CRMTiger helps SMEs and freelancers save time and efforts by nurturing customization of leading CRM software tools.<\/strong><\/p>\n<p>\u201cWe can see that CRM software leads this technology investment, with 49% of businesses planning to increase spending.\u201d<\/p>\n<p>Let us know if you needs more information on this<br \/>\n<a href=\"https:\/\/crmtiger.com\/contact-us.html?utm_source=blog-nm&amp;utm_medium=crmtiger-nm&amp;utm_campaign=del-module-vtiger-nm\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"160\" class=\"alignnone size-medium wp-image-2316\" src=\"https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger.jpg\" alt=\"\" srcset=\"https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger.jpg 650w, https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger-300x74.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><\/p>\n<div class=\"more-info\">\n<p><strong style=\"color: #00acef;\">Do You Need More Information ?<\/strong><\/p>\n<p style=\"color: #000000; font-size: 11pt;\">For any further information \/ query regarding Technology, please email us at <a href=\"mailto:info@crmtiger.com\">info@crmtiger.com<\/a><br \/>\nOR call us on <span style=\"color: #00acef; font-size: 12pt;\">+1 630 861 8263<\/span>, Alternately you can request for information by filling up <a href=\"http:\/\/crmtiger.com\/contact-us.html\">Contact Us<\/a><\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u201cSize matters. 91% of companies with more than 11 employees use a CRM system, compared with 50% of companies employing fewer than 10 people.\u201d<\/p>\n","protected":false},"author":1,"featured_media":1215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-knowledge"],"_links":{"self":[{"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/posts\/1136","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/comments?post=1136"}],"version-history":[{"count":7,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/posts\/1136\/revisions"}],"predecessor-version":[{"id":2455,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/posts\/1136\/revisions\/2455"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/media\/1215"}],"wp:attachment":[{"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/media?parent=1136"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/categories?post=1136"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/tags?post=1136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}