{"id":2804,"date":"2022-04-01T11:31:43","date_gmt":"2022-04-01T11:31:43","guid":{"rendered":"http:\/\/crmtiger.com\/blog\/?p=2804"},"modified":"2024-07-10T12:40:47","modified_gmt":"2024-07-10T12:40:47","slug":"how-is-whatsapp-effective-for-your-business","status":"publish","type":"post","link":"https:\/\/crmtiger.com\/blog\/how-is-whatsapp-effective-for-your-business\/","title":{"rendered":"How is WhatsApp Chatboat Effective for your Business?"},"content":{"rendered":"<p>How is WhatsApp Chatbot effective for your business?<br \/>\nAre you looking to automatically reply or generate a ticket for your customer from WhatsApp?WhatsApp Chatbot is an important tool to run your sales, support, and Backoffice operations automatically, up to 50%.<br \/>\n<!--more--><br \/>\n<span style=\"font-weight: 400;\">You probably have seen some companies use chatbots on the Messenger from Meta, but what about WhatsApp bots? They are the next big trend in messenger communication, and can really help your business. In the following guide, we explain what chatbots are, what WhatsApp bots can do for you\u2014and how easy it is to build your own!<\/span><\/p>\n<h3 style=\"color: #00acef;\"><strong><span style=\"text-decoration: underline;\">Do you know about the WhatsApp economy?<\/span><\/strong><\/h3>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> 175 million people message a business account every day?<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Even if your company had to handle only a tiny fraction of 0.0001 percent of these messages, you would still end up with 175 messages per day.<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> a lot of inquiries, questions, requests, and complaints to handle if you want to give each customer the attention they deserve and solve their issues fast.<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">And that\u2019s exactly where a WhatsApp bot comes in!<\/span><br \/>\n<iframe loading=\"lazy\" style=\"border: none;\" title=\"chatboat\" src=\"https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2021\/11\/Chatbot-1.gif\" width=\"400\" height=\"400\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"color: #00acef;\"><strong><span style=\"text-decoration: underline;\">What is WhatsApp Bot?<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">The automated tool can help your customer service, but also boost your business in many other ways. In the following, we explain what WhatsApp chatbots are, what they can do for your company, how you can set up one for your business (easily!), and how other organisations are already using them successfully.<\/span><\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> a chatbot is therefore a computer program that enables interaction between humans and technology.<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Originally, chatbots were only designed for text-based communication, as you can see from the definition above. Nowadays, with more advanced technology, there are also voice bots, like Alexa or Siri.<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Accordingly, people distinguish between chatbots (for text) and voice bots (for spoken language), but often the original word \u201cchatbot\u201d is still used as an umbrella term for both.<\/li>\n<\/ul>\n<h3 style=\"color: #00acef;\"><strong><span style=\"text-decoration: underline;\">Why should businesses use WhatsApp?<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Why specifically on WhatsApp? Because it\u2019s one of the hottest messengers in the world right now! Worldwide, people send out more than 100 billion messages daily on the messenger.<\/span><br \/>\n<span style=\"font-weight: 400;\">Many times that is WhatsApp! Companies use the messenger for the following reasons:<\/span><\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> <strong>User numbers:<\/strong> WhatsApp has more than two billion users worldwide, so even if you don\u2019t use WhatsApp, your customers probably do!<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> <strong>Target group:<\/strong> In addition to young people, over two-thirds of people over 65 also use a messenger app.<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> <strong>Efficiency:<\/strong> Your company can answer customer inquiries on average 60 percent faster than by phone or email using WhatsApp.<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> <strong>Popularity:<\/strong> Companies rely on channels such as phone, email, and SMS for customer communications. But 61 percent of customers today want to talk to them on messengers like WhatsApp.<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> <strong>Acceptance:<\/strong> Nearly 50 percent of customers want to communicate with companies via WhatsApp. More than 65 percent of online shoppers want service and advice through WhatsApp!<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> <strong>Costs:<\/strong> With customer communication via WhatsApp you won\u2019t need to spend money on expensive call centers and old CRM systems!<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">However, there are a lot more things a WhatsApp bot can do for you:<\/span><\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Offer customer service 24\/7 (bots don\u2019t sleep, and they don\u2019t get sick)<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Increase customer satisfaction (they get help faster).<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Guide clients more efficiently through sales funnels.<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Bots can be designed to have personalised conversations with your customers, which increases customer engagement.<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Safe communication with your customers (end-to-end encryption, and GDPR-compliant!)<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Better user experience: There has been criticism that WhatsApp bots don\u2019t have buttons like the chatbots in the Messenger from Meta. Now, the WhatsApp Business API also includes interactive buttons for a better experience.<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A WhatsApp bot can offer your business, your employees, and your customers a lot of benefits. However, before you roll out your chatbot, there are a few things you should consider first.<\/span><\/p>\n<h3 style=\"color: #00acef;\"><strong><span style=\"text-decoration: underline;\">How do you design the right WhatsApp chatbot for your business?<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Basically, a WhatsApp bot is there to help you achieve your goals. So, the first step to building a chatbot for your business, is to define these goals.<\/span><\/p>\n<ul style=\"list-style-type: none;\">\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> Clarify, step by step, how a chatbot will help you achieve the businesses\u2019 goals!<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> WHERE and HOW should WHO talk about WHAT: create a mini checklist for your chatbot expectations!<\/li>\n<li><img decoding=\"async\" src=\"http:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2017\/02\/check.png\" alt=\"\" \/> You don\u2019t always need artificial intelligence to create a chatbot, you just need a good, human idea!<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A lot of tasks that businesses want to automate can be solved with a chatbot builder, so there\u2019s no need to make your bot more complicated than it has to be. However, for more complex business solutions, there are also easy ways of designing AI-based bots!<\/span><\/p>\n<h3 style=\"color: #00acef;\"><strong><span style=\"text-decoration: underline;\">You should consider when planning a chatbot:<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Your business goals are only the first half of the equation of building a successful WhatsApp bot. The other half is to think about the best bot for your clients as well. After all, it will be them who interact with the bot, so you want to make sure that the human-bot-interaction is as smooth as possible. Ask yourself the following questions:<\/span><\/p>\n<ul style=\"list-style-type: none;\">\n<li><strong>1.<\/strong> What goal should a (marketing) chatbot have?<\/li>\n<li><strong>2.<\/strong> What tonality should my chatbot have?<\/li>\n<li><strong>3.<\/strong> What should the chatbot talk about?<\/li>\n<li><strong>4.<\/strong> Do I want to offer a guided or free dialogue?<\/li>\n<li><strong>5.<\/strong> How do I design a chatbot dialogue?<\/li>\n<li><strong>6.<\/strong> How do I react to questions that my chatbot can\u2019t answer?<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Once you have answered the basic questions around your bot, you are ready to create your own WhatsApp bot.<\/span><br \/>\n<span style=\"font-weight: 400;\">Keep in mind that chatbots for WhatsApp work differently than chatbots for Facebook or the Web.<\/span><br \/>\n<a href=\"https:\/\/kb.crmtiger.com\/knowledge-base\/multi-device-support-by-whatsapp\/\" target=\"_blank\" rel=\"noopener noreferrer\">Click here<\/a> for more information.<br \/>\n<span style=\"font-weight: 400;\"><a href=\"https:\/\/kb.crmtiger.com\/article-categories\/whatsapp-integration-for-vtiger\/\" target=\"_blank\" rel=\"noopener noreferrer\">Click here<\/a> to learn more on how to install and use CRMTiger WhatsApp Integration.<\/span><br \/>\n<span style=\"font-weight: 400;\">Hope you found this blog useful.<\/span><br \/>\n<span style=\"font-weight: 400;\">Please contact us on <a href=\"mailto:info@crmtiger.com\">info@crmtiger.com<\/a> if you needed further help from us.<\/span><br \/>\nLet us know if you needs more information on this<br \/>\n<a href=\"https:\/\/crmtiger.com\/contact-us.html?utm_source=blog-nm&amp;utm_medium=crmtiger-nm&amp;utm_campaign=del-module-vtiger-nm\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"160\" class=\"alignnone size-medium wp-image-2316\" src=\"https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger.jpg\" alt=\"\" srcset=\"https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger.jpg 650w, https:\/\/crmtiger.com\/blog\/wp-content\/uploads\/2020\/11\/CRMTiger-300x74.jpg 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a><\/p>\n<div class=\"more-info\">\n<p><strong style=\"color: #00acef;\">Do You Need More Information ?<\/strong><\/p>\n<p style=\"color: #000000; font-size: 11pt;\">For any further information \/ query regarding Technology, please email us at <a href=\"mailto:info@crmtiger.com\">info@crmtiger.com<\/a><br \/>\nOR call us on <span style=\"color: #00acef; font-size: 12pt;\">+1 630 534 0223<\/span>, Alternately you can request for information by filling up <a href=\"http:\/\/crmtiger.com\/contact-us.html\">Contact Us<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>How is WhatsApp Chatbot effective for your business? Are you looking to automatically reply or generate a ticket for your customer from WhatsApp?WhatsApp Chatbot is an important tool to run your sales, support, and Backoffice operations automatically, up to 50%.<\/p>\n","protected":false},"author":1,"featured_media":2817,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2804","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vtiger-plugins"],"_links":{"self":[{"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/posts\/2804","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/comments?post=2804"}],"version-history":[{"count":27,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/posts\/2804\/revisions"}],"predecessor-version":[{"id":3721,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/posts\/2804\/revisions\/3721"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/media\/2817"}],"wp:attachment":[{"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/media?parent=2804"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/categories?post=2804"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/crmtiger.com\/blog\/wp-json\/wp\/v2\/tags?post=2804"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}